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How to describe bhakti-yoga to the uninitiated? Is it a religion? Is it a pursuit towards perfection? The people teaching it regularly speak of advancement, of purifying consciousness. Doesn’t that imply a discipline that has goals and objectives? In the purest form bhakti-yoga is ahaituki and apratihata: unmotivated and uninterrupted. There is nothing that compares in material life, so the best way to understand is to take existing interactions and analyze what happens when certain components change.
One example is the gift of flowers. Around the time of Valentine’s Day, there are many advertisements on radio and television from flower vendors:
“Get this bouquet for your loved one. Don’t get caught empty-handed this Valentine’s Day. Show her how much you care. Get her this bouquet.”
Worship of the Supreme Personality of Godhead also features the offering of flowers. It is specifically mentioned in the Bhagavad-gita as one of the items that will be accepted. The idea is that a flower is something simple and not very costly. There is no stipulation on how many flowers should be included in the offering. In temples that worship God’s personal form of the deity, the flowers are often arranged as garlands and placed around the neck of the worshipable figure.
patraṁ puṣpaṁ phalaṁ toyaṁ
yo me bhaktyā prayacchati
tad ahaṁ bhakty-upahṛtam
aśnāmi prayatātmanaḥ
“If one offers Me with love and devotion a leaf, a flower, fruit, or water, I will accept it.” (Lord Krishna, Bhagavad-gita, 9.26)
catur-vidhā bhajante māṁ
janāḥ sukṛtino ‘rjuna
ārto jijñāsur arthārthī
jñānī ca bharatarṣabha
“O best among the Bharatas [Arjuna], four kinds of pious men render devotional service unto Me – the distressed, the desirer of wealth, the inquisitive, and he who is searching for knowledge of the Absolute.” (Lord Krishna, Bhagavad-gita, 7.16)
Even if a person gives bhakti-yoga a chance and approaches God in earnest, in the beginning they typically do so with motives. Perhaps they want wealth. Life in the material world is difficult. Money would solve a lot of problems; at least that is the thought. Perhaps they are in distress. “God, please save me. I have nowhere else to turn.” They may be inquisitive or they may already have knowledge of the Absolute and want to know more.
What if you give roses to someone without a reason? Instead of waiting for a special occasion, buy that bouquet today and present it. Bhakti-yoga is like this. The person who is pure in their motives does not want anything from God. Rather, they wish only for His happiness. He is already self-satisfied, atmarama. He already has attendants serving Him with love and devotion. He already has friends, lovers, parents, pets and so many other kinds of associates. He is constantly enjoying and He has nothing to do. In His original home, Goloka Vrindavana, He is playing His flute and roaming the pristine fields.
He is so kind that He doesn’t cap the number of devotees. He continues to make room, expanding infinitely. Knowing this, the pure devotee is even more attached to Him. They understand that He is all-attractive, and so they love repeating His name of Krishna. That name is prominently featured in the maha-mantra: Hare Krishna Hare Krishna, Krishna Krishna, Hare Hare, Hare Rama Hare Rama, Rama Rama, Hare Hare.
In Closing:
For Valentine’s Day not to get caught,
Beautiful bouquet of roses bought.
To beloved so kindly brought,
To appreciate your work and thought.
Bhakti like that with no reason giving,
Only for Lord’s happiness living.
With thought, word and deed done,
Appreciation through consciousness to come.

